July 22, 2026 | Live on samsung.com at 9:00 AM EDT.

Valid from Jun 30. 2026 ~ Jul 22. 2026

00 : 00 : 00 : 00
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Samsung has reshaped the foldable lineup to seamlessly connect with your world. This flexible mobile experience includes a more personal AI that adapts to be exactly what you need, whether that's a productivity partner, a content collaborator or a way to express your POV. This next generation of Galaxy allows you to be your authentic self — confident, inspired, unique.

Get ready to unfold the new shape with Galaxy foldables.
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  • When is the next Galaxy Unpacked and launch for the latest Galaxy phones and new Galaxy Watches?

    There are two key events for Samsung Galaxy's new releases: Unpacked and launch.

    • The livestream of the Samsung Galaxy Unpacked event will be on July 22, 2026 9:00 am EDT. It's available for anyone to watch on Samsung.com, and you will get a first look at the next Galaxy devices and new Galaxy features.
    • The official release date of the new Samsung Galaxy models will be announced during the event.

  • The newest Samsung Galaxy foldables and Galaxy Watches will be available for pre-order immediately after the Galaxy Unpacked event.

    •Samsung Galaxy pre-orders will begin on July 22, 2026 9:00 AM EDT
    • If you want to pre-order, follow these steps:

    1. Pre-order: For unlocked devices, order via Samsung.com; if using a carrier, proceed through the carrier's guide page.
    2. Apply for benefits: Select desired benefits on the Pre-order page.
    • To ensure a smooth pre-order and learn more about these new Galaxy devices, we recommend registering for Galaxy Unpacked.

  • The Galaxy AI experience on the new One UI will give you the opportunity for more personalization and more convenience on some of Galaxy's best AI phones.

    • Galaxy AI offers a curated AI experience, so in tune with your needs and priorities that it feels like a personalized AI assistant. It anticipates your actions and adapts to your routines, so you can amplify your productivity and streamline your days across the Samsung ecosystem.
    • The One UI update provides an intuitive and seamless environment to keep you immersed and focused. In addition to updates that make the most of the foldable form factors, One UI features an enhanced Galaxy AI that understands you and your habits for smoother, easier interactions.
    • Register for Galaxy Unpacked to be among the first to experience the new Galaxy AI.

  • The newest Samsung phones are the next generation of our unique and powerful Samsung Galaxy foldables, equipped with signature Samsung innovation that sets them apart. Leveled-up hardware, fresh form factors and optimized software make these some of our most exciting smartphones yet. More Samsung phone features will be revealed during Galaxy Unpacked!

    Make sure to register for Galaxy Unpacked so you don't miss out.

  • It's simple to switch to Samsung, even if you want to switch from iPhone to Samsung, with just a few steps.

    • First, check your Trade-In eligibility to see if your phone qualifies for a discount toward your new device, even if it's from another brand or has a cracked screen.
    • When you are ready to switch phones, use enhanced Smart Switch to transfer your data wirelessly. The next-gen Smart Switch on Samsung transfers more data types than before — including photos, videos, contacts, call history, home screen layout and eSIMs — without installing an app. Just scan the QR code that comes up during setup.
    • Finally, send in your old phone. If you signed up for the Samsung Trade-In program, simply return your previous device to Samsung and enjoy your new Galaxy.
    • If you want to see what it's like to use Galaxy devices before you switch, you can use Try Galaxy to get the experience on your current device.

§By 12/31/26 11:59 PM EDT, purchase eligible Samsung products ("Qualifying Purchase") on samsung.com/us/business with a valid new Samsung Business Account and receive up to 15% off. Eligible Galaxy-branded devices, Memory & Storage products and Home Appliances receive 5% off. Eligible Monitors receive 10% off. Eligible Displays receive 15% off. Discount can be applied to 50 items maximum. Not stackable with other coupons. When making a Qualifying Purchase, you must be logged in to a valid Samsung Business Account and input the coupon code received upon online registration or email. Coupon codes can be used on your first order with your Samsung Business Account only. Coupon code can be used from January 1, 2026 - December 31, 2026. Code(s) expire on January 1, 2027. 18+ & 50 US/DC/PR/USVI only. Void where prohibited or restricted by law. Samsung reserves the right to modify or cancel this offer or the terms and conditions associated with this offer at any time, without prior notice.